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Marketing Plan
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Personal Marketing Plan

 The Randy Durham Team is committed to the highest standards of professional service.  We use our exclusive Home Marketing System to market your property to its fullest potential – and to sell for the best possible price. 

As a part of our  Home Marketing System, we … 

bulletPrepare Comparative Market Analysis to establish fair market value
bulletDetermine the best price to position the property competitively
bulletPrepare and sign the listing agreement
bulletObtain courthouse records of deeds, plats and tax information
bulletPlace our attention getting “For Sale” sign on the property
bulletMobilize, coordinate and facilitate the entire real estate community
bulletSend property details to the Multiple Listing Service
bulletPlace electronic lockbox on the property
bulletDigital photos of the property taken
bulletNotify the Top 100 Realtors® of this new listing
bulletSchedule property for office tour by agents
bulletEvaluation by all office agents of this new listing
bulletMail “Just Listed” cards to neighborhood
bulletPlace advertising in local newspaper and other publications
bulletThe property is made know to millions by Internet Postings
bulletConsistent advertising in Homefinder Magazine™ and Real Estate Guide™ 
bulletFull color feature sheets and/or brochures of the property prepared
bulletPhone all potential buyers with details of this new listing
bulletHold open house (if appropriate)
bulletArrange showings for other Realtors®
bulletProvide feedback to seller of every showing of the property
bulletContact owner regularly with written and verbal progress reports
bulletMake out-of-town referrals aware of the property
bulletReview marketing activities with owner
bulletPre-qualify potential buyers for mortgage loan
bulletPresent and discuss all offers on the property with the owner
bulletNegotiate the transaction with the selling Realtor®
bulletFinalize the sales contract
bulletAssist with all aspects of seller’s obligations in the sales process
bulletConfirm all contingencies the sales contract are completed
bulletArrange for property appraisal, survey, termite letter and other inspections
bulletCoordinate closing documents with the closing attorney (title company)
bulletHandle the escrow account of purchaser’s earnest money
bulletFinalize the closing
bulletArrange for relocation agent, if necessary
bulletArrange for moving company
 

 

                    CALL      RANDY DURHAM      (423) 593-2400

 

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Send mail to randy@randydurham.com with questions, comments or requests for info. 

Copyright © 1999-2008 Randy Durham ,LLC                                   

                                                                                                                                                                                                     

Licensed in TN & GA                                                               (423) 664-1900